année académique
2024-2025
2025-2026

Titulaire(s) du cours

Ruben Savelkoul (Coordonnateur) et Glenn MAGERMAN

Crédits ECTS

5

Langue(s) d'enseignement

anglais

Contenu du cours

This course consists of 12 weekly theory sessions of 2h each, and 6 sessions of practice sessions of 2h each. Both theory and practice sessions are integral part of this course, and build on each other. All course content is in English.

The following topics are covered:
1. Choice and demand
2. Estimating demand
3. Production
4. Costs
5. Profit maximization
6. Monopoly
7. Oligopoly
8. Price setting mechanisms: price discrimination
9. Price setting mechanisms: bundling
10. Asymmetric information
11. Risk and uncertainty
12. Closure and Q&A

Objectifs (et/ou acquis d'apprentissages spécifiques)

This course is one of the mandatory core courses in the Master in Management Science curriculum at Solvay Brussels School, ULB. The course objectives are: (i) to train students to be business practitioners with a strong background in standard economic models with a focus on price setting mechanisms; (ii) to learn theoretical concepts and to transpose these to applied work situations; and (iii) to guide evidence-based and data-driven decision making as managers in real businesses. The course largely draws from micro-economic theory, industrial organization and quantitative analysis, but with applications from an applied and data-drive perspective. The generality of the frameworks we study, combined with exercises and case studies will help students think about the kinds of markets they will encounter throughout their careers as managers, and how to develop pricing and production strategies in different competitive environments.

Pré-requis et Co-requis

Connaissances et compétences pré-requises ou co-requises

BA level micro and econometrics courses.

Méthodes d'enseignement et activités d'apprentissages

Class lectures + exercise sessions with calculus exercises and business cases.

Références, bibliographie et lectures recommandées

Lectures draw from several sources, including 

Nicholson, W. and Snyder, C.(2016). Microeconomic theory: basic principles and extensions, Cengage Learning. 

We aim to make the online content on UV contingent so that this textbook is not necessary.

Contribution au profil d'enseignement

- Master and apply key economic and management concepts, frameworks and theories in a professional context to identify a business opportunity and build a relevant innovative solution to it.
- Adopt a scientific approach to data collection, research and analysis and communicate results with clear, structured and sophisticated arguments.
- Display critical thinking and develop autonomous learning strategies and techniques.
- Apply quantitative and qualitative techniques to support data analysis using standard office and statistical software.

Autres renseignements

Contacts

glenn.magerman@ulb.ac.be
ruben.savelkoul@ulb.ac.be
 

Campus

Solbosch

Evaluation

Méthode(s) d'évaluation

  • Autre

Autre

There is a midterm exam and a final exam, both which contribute to the final grade.

Construction de la note (en ce compris, la pondération des notes partielles)

In order to pass this course, you must get a final grade of at least 10 out of 20 points. The final grade is allocated as follows:

  • 25% on mid-term exam
  • 75% on final exam.

For the retake exam in August, 100% of the grade is on the written exam.

Langue(s) d'évaluation

  • anglais

Programmes